Company better known for its high quality audio systems launches first ultra-portable speaker
The cat’s out of the bag – Bose is getting into the Bluetooth portable speaker market. This past week, the company, perhaps best known for its line of high quality audio systems, introduced a most noteworthy new product: the SoundLink Mini Bluetooth speaker.
While the Bluetooth portable speaker market is saturated with options, the one thing SoundLink does have going for it is the Bose name — as such, it’s likely to compete rather well out of the gate with everyone from your friends here at Boombotix to the folks at Jambox.
If you’re not swayed by brand names, you’re probably curious as to what the SoundLink Mini is bringing to the table: the Bose brass there are positioning the product as a specially engineered speaker that offers “all-around sound”; specifically, this is the result of their having included passive radiators that are spaced apart so as to allow them to move more air and create better, lower notes. For the mids and highs, the audio engineers slapped in some custom-built transducers.
Translation: they paid attention to the quality of the sound that the speaker produces, which is great because it’s going to force everyone in the market to step their game up.
SoundLink runs Bluetooth A2DP and the speaker includes a memory system that allows it to remember up to six devices once they’ve been paired up. Charging, meanwhile, is done via charging pad.
As you can tell by the images, the SoundLink Mini is small – certainly smaller than the Jambox, and comparable to the Boombot Rex in that it can fit in the palm of the user’s hand. That right there makes it a worthwhile alternative to the gargantuan Jambox and other similar models out there nowadays.
As you can tell by the descriptions, the SoundLink is pretty similar to the Rex speaker — both offer Bluetooth portability. Both are small. Both look pretty cool and come with different color options.
One difference worth consideration, though, is battery life — Bose said that they expect the SoundLink Mini to last seven hours per charge, as compared to the Rex, which can last 8-10 hours on a single charge.
Also worth considering — Bose has made the SoundLink Mini available for pre-order for $199, a significantly higher price than the Rex, which is just $120.
Is the SoundLink a worthwhile purchase? When it comes to high-quality Bluetooth speakers, sure, it’s up there with the best of the best. It offers a nice alternative to Jambox and the other bigger, “portable” speakers on the market. But if you care about how long your Bluetooth speaker lasts (think of the long days at the beach, weekends spent camping, etc.), and price is a factor in your purchase, you may want to lean more towards a more affordable high-quality speaker, the Boombot Rex.